Front row l-r: Ruth Pipkin of Rewired PR, Jayne Herritty of Calthorpe Estates and Nuz Chagan of Hollywood Monster Back row l-r: 'The Hollywood Monster' and Tim Andrews of Hollywood Monster

A unique new interpretation of ‘Beauty and The Beast’ is helping the West Midlands’ leading theatre’s attempts to raise over £1 million to create an impressive new stage.

Birmingham-based digital print, signs and graphics giant Hollywood Monster has become a supporter of Leading Ladies – the Birmingham Hippodrome’s networking group for women – and is sponsoring its next event.

Passers-by could be forgiven for thinking that a production of Beauty and the Beast had arrived at the theatre when Hollywood Monster’s huge, purple monster mascot turned up with two trustees of Birmingham Hippodrome Development Trust to officially announce the company’s support for the cause.

Leading Ladies combines showbiz glamour with quarterly networking events at the UK’s busiest theatre and aims to raise over £5,000 for the Hippodrome’s Stage Appeal.

The networking group brings professional women together from various sectors across the city. Leading Ladies founders are Fiona Alexander, of University Hospitals Birmingham, Jayne Herritty of Calthorpe Estates and Ruth Pipkin of Rewired PR.  It has raised more than £2,000 towards the £1.2million appeal to replace the 30-year-old stage.

Tim Andrews, managing director of Hollywood Monster, said: “Hollywood Monster is a Birmingham-based company and we are therefore delighted and proud to be able to support the city’s top theatre. Leading Ladies is an excellent initiative which offers women the opportunity to enjoy business networking with a theatrical twist and we wish everyone well in achieving their fundraising target.”

Leading Ladies founder Jayne Herritty said: “We are delighted that Leading Ladies is going from strength to strength. With over 50 participating companies, it is rapidly becoming one of the city’s ‘hot tickets’ at the UK’s most popular theatre.”

The next Leading Ladies event coincides with the 20th anniversary performance of Matthew Bourne’s acclaimed and award-winning production of Nutcracker! at Birmingham Hippodrome on Tuesday 7 February 2012. There are still a small number of tickets available for the event which comprises pre-show and interval network receptions with guest speakers from the theatre world.

Matthew Bourne’s New Adventures company is the name behind some of the most successful dance productions of the last two decades including Swan Lake, The Car Man, Edward Scissorhands and Cinderella.

Hollywood Monster, based in Birmingham, employs around 65 people and works with major companies including Next, Virgin Media, LilyWhites, Debenhams, Ann Summers, Coach, Whistles, HMV, Westfield, Carillion, Morgan Sindall, Lovell Homes, Redrow and Bovis Homes.  Sectors it is active in include commercial and residential property, construction, retail, corporate, exhibition, outdoor media, event, stadium, museum and theatrical.

Join our Team

Following a hugely successful 2011 Hollywood Monster is expanding further

and is looking for ambitious peeps in the following areas of our business:

• Sales Administrator
• Marketing & Communications Manager
• Delivery Driver
• London based Project Manager
• Birmingham based Project Manager
• Quality Manager
• Estimator
• Vinyl Graphics Installers
• Signage Artworker

If you are ambitious, energetic and willing to go the extra mile please apply now

For more details and an application form please contact Lynne.baker@hollywoodmonster.co.uk

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Watch our Christmas video here.

One of the busiest shopping streets in Birmingham came to an awestruck standstill  in Birmingham, due to a flash mob of street dancing santas -  all in aid of Birmingham Children’s Hospital and sponsored by Hollywood Monster. Watch to the end where you may recognise a certain someone!

The flashmob as of the beginning of 2012 had received more than 60,000 hits worldwide on YouTube!!!

The surprise stunt saw hordes of street dancing Santas, dressed head to toe in red lycra morph suits, dancing to hip hop Christmas songs. Hollywood Monster, a digital print solutions company, sponsored the video, which is fronted by television and radio presenter Richard Bacon. The video will be released on YouTube with all proceeds from the sponsorship going to the hospital.

Tim Andrews, managing director of Hollywood Monster, said: “We are proud to sponsor the flash mob in aid of Birmingham Children’s Hospital. The hospital is a lifeline for families and their sick children all year round, but its work is especially poignant at Christmas time.”

The dancing santas were from EQHO, an award-winning street dance group from Warwick University.

Dorine Mwesiga, who choreographed the dance, said: “The idea of street dancing in order to raise money for charity really appealed to us. The reaction from passers-by was phenomenal – some even started joining in!”

Catherine Allen from Ember Television, the company producing the film, said: “We wanted the film to foster a sense of creativity, festive vibrance and community spirit. It shows that despite the riots over the summer and all the economic doom and gloom, Birmingham is a warm, charitable city that is determined to enjoy Christmas.

“Raising money for a charity through sponsorship of a viral video has so far proved a huge success. With all profits going to Birmingham Children’s Hospital, this video epitomises what Christmas should mean: festivity, union and generosity.”

The video – Street Dance Santa Flashmob Interrupts News Report – will be available to view on You Tube from Monday 12th December.

Hollywood Monster, based in Birmingham, employs around 65 people and works with major companies including Next, Virgin Media, LilyWhites, Debenhams, Ann Summers, Coach, Whistles, HMV, Westfield, Carillion, Morgan Sindall, Lovell Homes, Redrow and Bovis Homes.  Sectors it is active in include commercial and residential property, construction, retail, corporate, exhibition, outdoor media, event, stadium, museum and theatrical. 

-ENDS-

Notes to editors

About Hollywood Monster

As the largest graphics solutions business in the West Midlands region, our skilled craftsmen provide clients all over the UK with a range of graphics and digitally printed products – from an A4 sign board to the largest building wrap. We are experts in consultancy, project management and planning, offering a bespoke service from supply only to a fully experienced, safe and insured installation service.

Hollywood Monster services a variety of industries across the UK including:  industrial, commercial and residential construction & development; retail; professional services; exhibition; event and stadium; museum & theatrical. The company was created in August 2009 with the coming together of sister companies Hollywood Signs and Monster Digital. Employing around 65 people, the 30,000 sq ft headquarters is situated in Birmingham, providing an excellent distribution centre to the rest of the UK.

Our skilled team of craftsmen includes graphic designers, draftsmen, structural engineers, model makers, traditional sign-writers, welders, painters, civil engineers, decorators and carpenters. The business operates 24/7, combining its skill sets and technology including our £2m investment in state-of-the-art UV direct to substrate 5m wide HP roll to roll and Vutek flat bed printing machinery. Our machinery is the largest of its kind available in the UK, in fact in the world! Visit www.hollywoodmonster.co.uk for more information.

About EQHO

EQHO is an award-winning street dance group formed of Warwick University students.

About Ember Television

Ember Television is a video production company based in Birmingham. The company is run by Sky News reporter Robin Powell, Catherine Allen and Pesala Bandara. For more information, visit www.embertelevision.co.uk. They produce television and corporate videos for clients including Siemens, The World Bank and Trinity Mirror Group.

About Birmingham Children’s Hospital

Every year, more than 225,000 sick children from across the UK are treated at Birmingham Children’s Hospital. Many face difficult circumstances. The hospital’s charity arm raises £3 million each year to create modern and child-friendly environments; purchase state of the art medical equipment and fund research into the prevention and treatment of childhood illnesses.

Contact details:

Catherine Allen – Managing Director of Ember Television

07969305802 / Catherine@embertelevision.co.uk

ENDS

Tim Andrews, managing director of signs and graphics specialists Hollywood Monster who provided staging and backdrops for Justin Bieber's performance at Westfield Stratford City.

Workers at a leading Midlands signs and graphics company were gripped with ‘Bieber Fever’ when they provided stage graphics for one of the world’s biggest pop superstars.

Birmingham graphics solutions experts Hollywood Monster helped set the stage for prince of pop Justin Bieber when he switched on the 2011 Christmas lights at Westfield London and Westfield Stratford City.

The events, watched by thousands of Justin’s adoring fans, were an enormous success. Screaming fans were also treated to a live performance from the Canadian 17-year-old who has sold more than 11 million records worldwide.

He turned on Westfield Stratford City’s Christmas lights, which were accompanied by a spectacular fireworks display, and then sang four songs from his latest album in front of an impressive backdrop produced by the team at Hollywood Monster.

Hollywood Monster printed and installed many of the graphics for the event including several PVC stage and press backdrops, red sparkle vinyl floor graphics as well as other impressive digitally printed products.

Sales director Simon McKenzie said: “As always we really enjoy working with Westfield on such high profile events and again this demonstrates the diversity of our business and our commitment to providing a professional, quality service.”

It is the latest in a string of high-profile projects it has completed for retail giant Westfield. The £1.45 billion Westfield Stratford City – Europe’s largest urban shopping mall with over 300 High Street names and 50 restaurants – was officially launched in September by Nicole Scherzinger.

The 200,000 visitors on launch day were greeted by the UK’s largest ever banner display which wraps the stunning new shopping complex next to the Olympic stadium in London’  East End. Measuring a vast 350 metres by 14 metres the banner display, which has images with a retail theme, was installed by Hollywood Monster’s fitters.

Earlier this year the business was responsible for creating and producing the circus-ring themed set for the UK premiere of Robert Pattinson and Reece Witherspoon’s movie Water For Elephants, which took place at Westfield London. The set included a 27metre broadcast wall and coverings for the circular stage and podiums for the stars to greet their public from.

Hollywood Monster employs around 65 people and works with major companies including Next, Virgin Media, LilyWhites, Debenhams, Ann Summers, Coach, Whistles, HMV, Westfield, Carillion, Morgan Sindall, Lovell Homes, Redrow and Bovis Homes.  Sectors it is active in include commercial and residential property, construction, retail, corporate, exhibition, outdoor media, event, stadium, museum and theatrical.

The company has invested heavily in state-of-the-art printing technology enabling it to produce enormous banners and advertising hoardings at high-profile sites including sports stadiums, festivals, rock and pop concerts, shopping centres and property developments. For more information, please contact Tim Andrews on 07774 100013 or visit www.hollywoodmonster.co.uk.