Blues Ladies get Hollywood makeover

12.03.12

Emily Westwood (left) and Jo Potter launch the new kit for Blues Ladies. The team is being sponsored by Hollywood Monster.

Birmingham City Ladies football stars are getting a Hollywood makeover again this season – after a leading West Midlands company pledged its support as the FA Women’s Super League (FAWSL) prepares to kick off.

Signs and graphics giant Hollywood Monster has agreed to sponsor the Blues team’s new shirts as they embark on their second campaign in the Football Association’s eight-club elite woman’s competition.

Birmingham City Ladies will have a new look this season and Jo Potter and Emily Westwood were on hand to unveil the kit at a recent exhibition. Blues Ladies last season just missed out on the title to arch rivals Arsenal but will hope to clinch the title this time around after strengthening their squad. They now have more England players than any of their rivals and are looking forward to their first ever UEFA Champions League campaign.

They will face top teams including Arsenal, Chelsea, Everton and Liverpool in the FAWSL which takes place during the summer months.  Their first league match at their home ground in Stratford-upon-Avon will be against Everton Ladies on Sunday, March 18.

The aim of the league is to establish and grow the women’s game while attracting a wider audience by introducing family friendly activities including keepy-uppy competitions and music entertainment before and after matches. The launch last year of the Women’s Super League was the single biggest event to happen in women’s football in the UK.

Hollywood Monster has sponsored Birmingham City FC for 20 years and jumped at the chance to extend its sponsorship of the women’s team shirts for another year.

Managing director Tim Andrews said: “Hollywood Monster is delighted to announce that we are continuing our support of Birmingham City Ladies at what is a very exciting time for women’s football.  We really enjoyed following the team last season and they were so unlucky to miss out on the title but we’re confident they can go one better this time.

“We’ll be supporting the team all the way as they once again take on the elite of women’s football in England. We’re proud to be associated with the ladies team and we hope that they can bring more silverware back to St Andrew’s.”

Tickets for all games are priced at £6 for adults and £3 for concessions and can be purchased via any of the following option.

The FAWSL aims to be family friendly and fans will be able to interact with their favourite players both at matches and online. Fans can visit facebook.com/FAWSL or www.fawsl.com throughout the season to have a say in their league and clubs, and to access exciting behind the scenes news and videos from players. The FA is investing a total of £3million over two years in the FAWSL.

Hollywood Monster has invested heavily in state-of-the-art printing technology enabling it to produce enormous banners and advertising hoardings at high-profile sites including sports stadiums, festivals, rock and pop concerts, shopping centres and property developments.

Hollywood Monster services a variety of industries across the UK including:  industrial, commercial and residential construction & development; retail; professional services; exhibition; event and stadium; museum & theatrical. Hollywood Monster was created in August 2009 with the coming together of sister companies Hollywood Signs and Monster Digital. Employing in excess of 80 people, the 30,000 sq ft premises is situated in the centre of the UK, providing an excellent distribution centre to the rest of the UK, complemented by sales offices in Birmingham and London. For more information, please contact Tim Andrews on 07774 100013.

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