Dulux ‘Home Trends Show’ splashed with colour with the help of Hollywood Monster

17.06.11

Westfield London played host to its first ever free Home Trends Show, sponsored by Dulux.

The five day homes and interiors show saw The Atrium at Westfield London transformed into a home set designed to provide visitors with inspiration for every room in the house.

A full schedule of events featured master classes and ‘how-to’ demonstrations  as well as celebrity and guest appearances  designed to inspire, entertain and educate.

Hollywood Monster fashioned a vibrant atmosphere by creating the ‘Let’s Colour Studio’ which consisted of vinyl graphics for table tops, walls, floor and other elements of the studio, wide format printed artex and wallpaper, UV printed foamex as well as PVC backdrops and column wraps.

As headline sponsor, Dulux’s ‘Let’s Colour Studio’ was used for a variety of brand engagements.  The event was part of an integrated campaign that includes TV, digital, press, social media, PR and other activity to introduce consumers to the Let’s Colour Studio and to celebrate the brand’s 50th anniversary.

For more information on the above or similar products, please speak to Simon McKenzie, 07779 268 027

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